In China, during the Spring Festival, Alfred Ritchy paused at 06:18 as red lanterns lit the streets and incense mingled with the crackle of fireworks. It was the Year of the Snake, a symbol of wisdom and elegance, celebrated with calligraphy and wooden emblems. From this vibrant moment, he created Serpentia, a clean, soapy fragrance with a luminous freshness, infused with the spirit of renewal, charm, and China’s timeless heritage.